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50TH ANNUAL KONA COFFEE CULTURAL FESTIVAL STARTS BREWING. NOVEMBER 5 THROUGH 14, 2021! Hawaii’s Oldest Food Festival Celebrates the Culture Behind Kona’s World Famous Cup of Coffee! Throughout the 10-day Festival, celebrate the harvest as Kona coffee farms offer a firsthand look at growing this world-famous crop, the coffee art scene fills with inspiration, and music and dance enrich cultural exchanges. Kona coffee and food events offer tastings, and hands-on cultural events help tell the story of Kona’s rich coffee history.